Ziggy Stardust 50th Anniversary

We brought Ziggy Stardust back to life at the Hammersmith Apollo, 50 years to the day after his final performance in the venue.

In collaboration with the Davie Bowie estate, Warner Music and production company Echo Velvet we hosted the global premiere of the digitally restored ‘Ziggy Stardust and the Spiders from Mars: The Motion Picture’.

The film screening was preceded by an on-stage conversation with Bowie collaborators and contemporary musicians who discussed the original show’s legacy and Ziggy’s lasting impact.

The event, which was attended by Martin Freeman, Andy Serkis and Paul Weller, was streamed and distributed to 1500 cinemas around the world including USA, Mexico, Europe and Australia.

Results

PR reach 72m
Digital campaign reach 7.8m
No 2 in UK cinema box office